Online dating trends in New Year surpass record levels

The 2012 saw more and more singles turning to online dating sites to find a match. As the New Year is approaching, people seem to be voraciously looking for a partner than ever before. Online dating website Findsomeone reports high levels of activity on their dating platform with New Year on head.

The website reports that last week, more than 240,000 messages were sent by their members which is a whopping 67% more than the amount of messages and smiles sent last year around the same time. New registrations have also hiked up to about 38% of what was last year. Rick Davies, the manager of the company said that since its foundation back in 2001, the website hadn’t received such surge in usage and it had been the busiest since then. He hopes that the number would still increase till New Year’s Eve.

Online dating is rapidly gaining mileage and the forebodings tied to dating with an online partner are diminishing. Internet dating has before quite normal for couples to meet online and eventually in person. In fact, as claimed by a study, online dating comes second only to meeting someone via mutual friendship, when it comes to finding a partner.

Findsomeone saw significant growth in usage with its focal points around Orago, Auckland and South Island. However, Auckland saw the highest usage among all. it has the most members and is also the most ethnically diverse region. You are more likely to find a date of another ethnicity in Auckland than the others.

The influence of mobile technology in dating has immensely increased the number of online daters. Checking out messages and profiles of members on the go has become much easier with mobile devices. Findsomeone saw a15% growth in mobile users this year.

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